AIDS 2002
      News & Abstracts: Abstract


            Code :ThPeG8381

            Title :Experience from applying a behavior changing communication 
            model for HIV/STI prevention towards mobile population in Haiphong - 
            Vietnam 

            Authors :D T Pham
            Dung Tien Pham, Haiphong, Vietnam
            Abstract:

            Issue: 
            A Behavior Changing Communication (BCC) Model for HIV/STI Prevention 
            toward Mobile Population 


            Description: 
            Project of Mobile Population and STI/ HIV Vulnerability in Haiphong 
            financed by Australian Gov. & implemented by World Vision Vietnam 
            aims at: Reducing scale & impact of HIV-STI & increasing safe 
            behavior among truck/bus drivers, seafarers & Service Girls (SG)/ 
            Commercial Sex Worker (CSW) to reduce STI-HIV transmission 
            The BCC Model & 3 main channels: 
            1, Direct BCC: Face to face discussion done by Frontline Social 
            et-workers (FSN) with drivers, seafarers & by Peer Educators (PE) 
            from SG/CSW with CSW group & other two about HIV-STI & prevention. 
            2, Indirect BCC: Distributing printed & other IEC materials 
            containing the HIV-STI information & prevention done by FSN & PE. 
            3, Mass media BCC:Publishing newsletter providing extra information 
            on the matter & project progress to encourage behavior changing 
            effort done by project staff & FSNs/PEs. 
            And, 
            Opportunity BCC: Mobile music shows at main vehicle parks; Free STI 
            exam & treatment campaigns for CSWs; BCC campaign. They're done 
            whenever having opportunities and by the chance FSN/PE with HIV 
            carriers/AIDS patients volunteers implement direct & indirect BCC 
            etc. 
             
            Original IEC model by Unicef VN 
            Lesson learned: 
            Employing suitable FSNs & PEs with the volunteering commitment, well 
            trained on HIV/AIDS–STI & BCC skill 
            Printed IEC materials are effective as the high rate of literate 
            Vietnamese 
            Mass media BCC by publishing newsletter on newspaper/TV seems not to 
            be effective as neglecting of drivers & seafarers due to working 
            condition 


            Recommendations: 
            The model should be implemented in a package 
            Channel emphasizing depends on local conditions, education & network 

            Mass media BCC can be replaced by printed newsletter & handily 
            distributed by FSNs/PEs.





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